“Digitalization, artificial intelligence and interaction in open ecosystems will sustainably shape the future of living.”

17. September 2024

3 minutes

Busch-Jaeger is an established company in the building technology market and offers tradespeople, electrical wholesalers and the housing industry a comprehensive portfolio ranging from a complete range of electrical installations to electronic products for smart homes and smart buildings. Adalbert M. Neumann, CEO of Busch-Jaeger and board member of the Smart Living business initiative, explains in an interview what megatrends he sees for the industry in SmartLivingNEXT.

Adalbert M. Neumann, CEO von Busch-Jaeger und Vorstand in der Wirtschaftsinitiative Smart Living

Mr Neumann, where does the Smart Living business initiative currently see the megatrends in the digitalization of buildings?

The current trend is towards comprehensive digitalization across applications that operate either in the building alone or at the interface between the building and the building environment. This requires the opportunity for interoperability between the various applications in order to ensure communication and interaction.

What strategies should be pursued to meet these megatrends?

The aim must be to achieve simple interaction by creating the simplest possible interfaces between the applications, as has already been achieved on smartphones across different applications, for example. Semantic programming approaches offer a good starting point here.

In the SmartLivingNEXT research project, we assume that the general usability of building data will become increasingly important within the industry and beyond. How does the Smart Living business initiative see this?

The WISL takes a similar view. Care should be taken here not to aim for a centralized solution, but to enable access to individual data pools, which can then be used interoperably. On the one hand, this increases data security and, on the other, the data provided by the customer remains in the companies that have been authorized by the customer to do so.

Back to your company. As with ForeSight, Busch-Jaeger is an associated partner of SmartLivingNEXT. What was the deciding factor in joining again?

As the market leader for professional smart home solutions, we see the possibilities of digitalization, artificial intelligence and interaction in open ecosystems for shaping a sustainable future. Technology dynamics and regulatory frameworks go hand in hand here, which is why we are happy to be an associated partner of SmartLivingNEXT.

At the end of the project, the technology for the SmartLivingNEXT data room will be fully developed. In your opinion, what conditions need to be met for your industry to be motivated to actually take up this technology and implement it in sustainable business models?

In addition to the technology, it plays a major role whether business models and user acceptance are achieved. Smart living companies will only use the developed technology if it is also economically viable.

Mr. Neumann, thank you for the interview!

Listen to the article (in German)

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